An exciting opportunity has arisen to join the growing media team at Hull City Ladies, by supporting the delivery and development of our social media plan throughout the 2024/25 season



Job Title: Social Media Assistant

Reports To: Head Of Operations

Job Type: Voluntary

We are looking to add to our successful media team. A great opportunity for  a 2nd or 3rd year media studies student as we have a proven track record of giving students vital industry experience before finishing their studies, enabling them to find roles in the media industry as our previous volunteers have. Or a enthusiastic sports journalist looking to enhance CV , increase knowledge and experience and work within sports environment at a high level. All roles are voluntary but offer excellent opportunities as well as fulfilling work.

Activities include (but are not limited to), content for our social media channels, match day updates, pre and post match interviews with the management team / players, match previews and reports.

Role Purpose 

  • Responsible for the overall running and development of the club’s social media platforms including Facebook, X, Instagram and YouTube, in line with the Social Media Strategy, as well as running the club’s Youth social media accounts.
  • Takes a leading role in creating and producing content as well as help to deliver key marketing messages and partners’ content across all platforms.
  • Using X on game days to produce minute by minute updates 

Main Accountabilities

  • Deliver on and implement the club’s social media strategy
  • Capture, edit and create social-first content for Hull City Ladies social media channels.
  • Publish and distribute content on the club’s social media channels including, in particular, TikTok, Instagram, Facebook, Threads and YouTube Shorts.
  • Use a phone to collect and publish vertical content, ensuring high-quality and engaging material.
  • Help maintain the club’s tone of voice and brand values on social media.
  • Day-to-day management of club social media channels where appropriate and necessary, in conjunction with other members of the social media team.
  • Work with the partnerships and marketing departments to support campaigns that engage Hull City Ladies FC audiences on social media
  • Attend first team home games and some first team away games to coordinate and produce pre-match, n-match and post-match social media content;
  • Work with the partnerships team, and directly with partners, to understand, plan and execute the social media requirements included in their partnership assets;
  • Keep up to date with the current and emerging social media techniques, trends and platforms;
  • Manage incoming messages and monitor supporter activity across channels, responding to questions and comments from the public;
  • Use own initiative to respond to reputational issues on social media, identifying any queries to escalate to Head of Operations when required;
  • Champion the positive use of social media with the Club’s staff, supporters and stakeholders;

Essential Skills:


  • Passion for women’s football and sport Experience
  • Be an ambassador of Hull City Ladies FC giving excellent customer service at all times, portraying a professional image throughout the interaction.


  • Developing social media strategies, both for channel growth and for specific campaigns;
  • Experience in using social media platforms

Technical Skills

  • Effective communication
  • Communicates confidently and effectively orally and in writing
  • Team working Supports others in the achievement of their objectives
  • Have a polite, courteous and helpful manner
  • Be professional and pro-activ

General Responsibilities:

  • Be an ambassador of Hull City Ladies FC giving excellent customer service at all times, portraying a professional image throughout the interaction.
  • Treat all colleagues as customers ensuring respectful positive outcomes across all communications.
  • Perform other duties as required, which are considered relevant to the post and to the objectives of HCLFC.

Adhere to and abide by all HCLFC policies, procedures and guidelines especially remembering responsibilities to others under:

– Equal opportunities and dignity at work policies

– Health & Safety policy and

– Safeguarding

This post is subject to enhanced disclosure.

Other information:

Hull City Ladies FC is an equal opportunity employer, and is committed to ensuring equal opportunities, fairness of treatment, dignity, work life balance and the elimination of all forms of discrimination in the workplace for all staff and job applicants. We aim to create a working environment in which all individuals are able to make best use of their skills, free from discrimination or harassments and in which all decisions are based on merit. It is pertinent to mention that female coaches are under-represented and we would welcome applications from any interested parties.

It is our policy to treat all workers and job applicants equally and fairly irrespective of their sex, marital status, civil partnership status, trans-gender status, sexual orientation, race, colour, nationality, ethnic origin, national origin, culture, religion, age or disability.

How to apply :

Please send a covering letter, CV and two references for the attention of Club Secretary Alex Robinson by email to:

Closing date: 17/07/24. Interviews: w/c 17/07/2024.

If you don’t hear back within five days of sending details, you have not been considered for this role at this time, but thank you for expressing interest in Hull City Ladies Football Club.